Since the Harvey Weinstein scandal broke last month, sparking a deluge of harassment revelations across several industries, the phones have been ringing at LRN. The 23-year-old compliance and ethics education and advisory service in Midtown has helped more than 700 clients, including Apple, the NFL and Pfizer, compete in what founder Dov Seidman calls the "human economy."
On Oct. 11 the Boy Scouts of America announced it would open its membership to girls. It was a mere three months after Meridith Maskara became CEO of the Girl Scouts of Greater New York. She runs the only urban council in the nation—and the most diverse—serving 28,000 girls across every neighborhood in the five boroughs, including 17 homeless shelters. Maskara was previously COO. We are taking it as an opportunity to amp up our conversation about our brand.
At a time when classical music is straining to attract new and younger audiences, tuba player Karen Geer is working hard to cultivate the next generation of musicians and music lovers. She leads the InterSchool Orchestras of New York, a nonprofit whose eight musical ensembles—composed of 350 musicians ages 6 to 19—perform in schools, community centers and nursing homes, and onstage at venues such as Lincoln Center.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".