Writing a column like this gives me ample opportunities to reminisce about times, when as a young naturalist growing up in the plains of the lower Texas Panhandle, I would observe in wonderment the natural world around me. At that time, I couldn’t identify most of the wildlife I spotted, but it captivated me nonetheless. I can recall during the winter months, observing humongous flocks of noisy black birds that would land in cotton fields, only to take to the air upon being disturbed.
Sometimes things are not as they seem in the animal kingdom. While there are many species that employ a method of mimicry to give them the appearance of another species – usually a harmless creature disguised as something dangerous — sometimes, there are varieties that can only be differentiated in other ways. One example of this is a pair of tree-frog species, which are sister taxa, and look identical to one another.
Most folks are very familiar with the two most-common types of amphibians that reside in this state. Nearly everyone has heard a frog calling, or seen a toad in their own backyard. Yet most people are not aware of a 4-legged amphibian that dwells here as well, and that is the spotted salamander. The spotted salamander (Ambystoma maculatum) belongs to a genus of salamanders that are categorized as mole salamanders.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".