The water has been inching closer to Rita Falgout’s house, lapping at the edges of her front yard. Her home is one of 29 in Isle de Jean Charles, a narrow island in the bayous of southeastern Louisiana that is slowly sinking into the Gulf of Mexico. The island, home to members of the Biloxi-Chitimacha-Choctaw and the United Houma Nation tribes, is reached by a lone road that passes through the marshland with water on either side. Since 1955, the island has lost 98% of its land.
To say that this hasn’t been a good year for retail in the US is an understatement. The US retail industry is on pace to close 8,640 stores this year—more than were shuttered during the “Great Recession” of 2008. So far, the US retail industry has shed 53,000 jobs—as many as there are in the entire coal industry. But amidst the carnage, the biggest company in the world is doing just fine.
In a bid to attract applicants in a culture that worships entrepreneurship, top business schools such as MIT’s Sloan School of Business are pushing programs specifically designed for wannabe entrepreneurs. But for all the stories of recent graduates starting companies, a Bloomberg survey of 118 international and US MBA programs in 2016 showed that at the median school only 3% of recent graduates start new businesses.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".