The vast majority of jobs require some version of interaction with other people. And yet, employers rarely bother to test how candidates work with other people during the hiring process. At least not in any reliable way. Group interviews require some extra leg work and coordination. And if you're only hiring one person for a certain role, it can be awkward to have candidates in the same room, much less interacting. But the payoff - for both employer and candidate! - far outweighs the downsides.
It's been scientifically proven that being inspired by our work makes us more productive. And psychologists and philosophers have long recognized the human drive to have a positive impact on the world around us. What's new is where this impact can be had. So if you wish that your efforts at work every day - which for most of us are the plurality of our waking hours on this Earth - had more of an impact on the community around you, listen up.
Tommy John Co-Founder and Head of Merchandising, Erin Fujimoto, was ten years into a career at JP Morgan when she realized she didn’t love it. She pumped the brakes on the logical next step (earning a CFP certification) to think about how really wanted to spend her time. Turning to what she did love, she launched a website selling organic skin products, and fell in love with the challenge of building something from nothing. The skincare business, however, didn’t capture Fujimoto’s attention.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".