When you hear the word “verse,” what do you think of? Beautiful music? Softly spoken prose, perhaps? That’s what Erato is hoping by naming its newest set of fully wireless earbuds the Verse. Liker Erato’s flagship Apollo earbuds, the Verse are lightweight, featuring a slick, bullet-inspired design, and they’re just $150, putting them squarely in competition with popular choices like Apple’s AirPods and Bragi’s oddly-named The Headphone.
When Netflix began streaming directly to customers’ screens in 2007 (yes, it really was that long ago), it fundamentally changed the way we watch movies. Where once you had to drive down to the local Blockbuster or wait for discs to arrive in the mail — to say nothing of actually purchasing hard copies of films in various formats — Netflix unfurled a wealth of shows and movies to watch right from your couch, all for a meager monthly fee.
It’s certainly exciting to wander the CES show floor, eyes peeled for crazy new technologies that you couldn’t possibly have imagined. What’s more exciting, though — at least for us — are the technologies that aren’t wild concept cars or giant race-ready robots, but products and innovations primed to make an impact on our lives in the here and now.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".