Nicole Vasquez remembers when the block around 147 E. King St. in Lancaster was little more than empty storefronts and sidewalks. "For about five to six years, Lancaster has really evolved from what it was when I was growing up," Vasquez, 29, said. "There was literally nothing here when I grew up downtown." "I've seen the redevelopment of this whole block." As the owner of That Shuu Girl boutique, Vasquez is proud to say she's played a role in that revitalization.
While Beatlemania rocked the world, a man landed on the moon and business boomed for the Big Three U.S. automakers, the early seeds of Cargas Systems' company culture took root in Chip Cargas' mind. The decade inspired an unconventional juxtaposition that prompted Cargas to build the type of company he always wanted to work for, one that mushed together ‘power to the people’ and capitalism.
As she browsed through fabric at a market in India, Timbrel Adidala was approached by a complete stranger who asked her if she needed help sewing. The woman was from the Banjara community, a nomadic group in India with its own customs, languages and style of dress. Adidala, 30, of Leola, recognized her entrepreneurial spirit and desire to make her own money. She respected that.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".