In the wake of November 8, 2016, Jennifer Tattenbaum did what a lot of us did after wrapping our heads around the horrific news that Trump was somehow elected to the highest office in the country. She realized that voting once every four years—or just voting, period—wasn’t going to cut it anymore. “My laissez-faire attitude about politics had been a bad thing,” said Tattenbaum, a software product manager who lives in Ditmas Park. “I thought everything would be fine and I didn’t have to do anything.
The second we know a hurricane is coming, we brace ourselves. Weathermen monopolize local TV stations. Cable news outlets go on high alert. Newspapers bulletin their websites. As a multimedia culture, we engage the hurricane in a kind of staring contest, fixing our collective camera-eye on the hurricane-eye that can't see us on the ground because we’re so tiny and meek in the face of Mother Nature’s power. Imagine being on the ground in New Orleans 12 years ago this month, August 2005.
Unless you were blessed with a bookworm, getting your kids to choose a book over playing/YouTube/Musical.ly any time of year is a challenge. Summer is no different, except that collectively we seem to worry more about how to turn reading into a pursuit kids choose, instead of an activity adults force. Maybe I’m only tuning into this conversation now, but it feels like it’s happening everywhere.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".