Large enterprises are losing hundreds of millions of dollars each year because they don’t have the right cloud expertise in place to deploy cloud platforms quick enough, according to a report released by Rackspace today. In The Cost of Cloud Expertise survey, Rackspace finds that businesses with over 1,000 employees are losing more than $258 million – or 5 percent of total global revenue – annually because of a lack of cloud expertise.
DigitalOcean is extending its developer-friendly portfolio to include object storage. Called Spaces, the object storage product is the company’s seventh new offering over the past 18 months. Spaces, which is available starting at $5 per month for 250 GB of storage, features a simple drag-and-drop UI. It also works with many existing AWS S3 compatible tools. According to DigitalOcean, it launched Spaces today in response to thousands of requests from its developer community.
The outcome of any market transformation is an immediate response from companies who want to build their presence and establish a large amount of market share. In the case of cloud innovation, technology companies initiated an arms race of investment to acquire net new customers across their marketing and sales portfolios. Free trials and discounted licenses started to inundate the market, as companies battled to secure new buyers and convert current on-premise customers to cloud solutions.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".