In 2015, the Bharatiya Janata Party government drew up a blueprint to reform the system that delivers Rs 70,000 crore worth of fertiliser subsidies to farmers. The task was commendable. India spends 1% of its Gross Domestic Product on these subsidies but 35% of this money actually gets to farmers. But the plan was flawed. Its design was predicated on using three databases – land ownership records, soil health cards and Aadhaar, the biometrics-based 12 digit identity number.
In the run-up to the Gujarat assembly elections, Chief Minister Vijay Rupani on October 16 announced that his government would offer interest free-loans to farmers who borrow up to Rs 3 lakh and pay the amount back on time. Many Opposition politics criticised this as a populist measure, aimed at garnering votes for Rupani’s Bharatiya Janata Party. Reducing the interest burden of farmers in times of rural distress can often prove beneficial.
ministries have an additional task. Their work will not stop at merely drawing up detailed schemes for approval or giving advice to the Cabinet on important decisions. In keeping with a recent order, each ministry has to also draft its own SMSes, messages, posts and tweets to promote the social programmes they design.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".