The meltdown in corporate spin at IBM was apparent last week after the flames of publicity were fanned by The Register's report on the firm's proposals to redeploy tens of thousands of Global Technology Services staff. Insiders gave us sight of an internal IBM document that was distributed to senior execs and which detailed a 2018 plan of action for 30,900 employees - one-third of GTS's worldwide workforce.
Word reaches us of an, er, AI-driven revolution taking place in dentistry but you’ll only be able to get you hands on Colgate’s Smart Electronic E1 Toothbrush from Apple as it is the exclusive sales channel. This week, The Verge reported the mega move to readers and asked, “Would you believe there’s no Android app?”. And never one to be snared by marketing bluster or overstatement, SlashGear told the world the device "puts AI in your mouth". Who in their right mind wouldn't want that?
Techies are scratching their heads after Red Hat pulled a CPU microcode update that was supposed to mitigate variant two of the Spectre design flaw in Intel and AMD processors. In a note to IT departments, the open-source player confirmed the latest version of its microcode_ctl package will not contain any solution for CVE-2017-5715, aka Spectre variant two, a processor security blunder we previously detailed here.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".