PepsiCo ( pep ) on Tuesday said it had named a president, filling a long vacant second-in-command job, as the food and beverage giant added an executive to the ranks of CEO Indra Nooyi's potential successors. The maker of Pepsi, Gatorade and Quaker Oats said in a press release that Ramon Laguarta, currently in charge of its Europe and sub-Saharan Africa business, was being promoted to the role of president, a position last occupied three years ago, as of September 1.
Sears ( shld ) has become the latest brick-and-mortar retailer to turn to Amazon.com ( amzn ) to get a desperately needed sales lift. The struggling department store on Thursday said it would begin selling its popular line of Kenmore appliances on Amazon, a retailer that has siphoned away a huge chunk of business from the likes of Sears over the years. The company also announced the integration of the full line of Kenmore Smart appliances with Amazon Alexa.
When all Amazon.com's tech innovation ( amzn ) ever gets from Wall Street and every day consumers is kudos, it's easy to see why brick-and-mortar retailers want some of that love, too. But consumers don't want shiny objects; they want better store and customer experiences, and any retailer's innovation strategy has to be pursued accordingly, says Target ( tgt ) Chief Executive Brian Cornell.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".