Imagine you are the coach of a small high school football team. It is game day; Friday night; minutes before kickoff. All of a sudden a boy walks up and says, “Coach, I’m ready to play!”“I’m sorry son, I don’t know who you are.”“My name is Joey. I am here to play! I will play any position you think I’ll be good at.”“Well, Joey, I would love to have you on the team, but I don’t believe you are quite ready to play tonight. We have practice Monday through Thursday for an hour right after school.
“Sticks and stones may break your bones, but names will never hurt you.” — My Mom. Oh, I know, my mother was not the first person to say that, but she is the first person to tell it to me. I did do an online search for the saying’s origin, but that was inconclusive, as I discovered several different people were given credit as the creator of the phrase. Wikipedia, however, had the best description of the quote — “’Sticks and Stones’ is an English language children’s rhyme.
“A house divided against itself cannot stand.” — Abraham Lincoln. “Every kingdom divided against itself is brought to desolation; and every city or house divided against itself shall not stand.” — Jesus Christ. Lincoln quoted Jesus in 1858 while running for Senator of Illinois. The speech goes on talking about the evils of slavery and the need to abolish it.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".