It's hard to truly grow in business without a mentor. Business mentors provide a sounding board, helping to amplify your results. They help to guide you through the oftentimes-murky waters in the entrepreneurial world while you navigate the storms. They help to mitigate the risks that might occur when you move out past your comfort zone. If you've never considered a mentor in business, then now is the perfect time to do so. Yet, the question that plagues most is the following.
Looking for ways you can make money right now? If things are tight and your back is up against the wall, there's a path forward. In fact, there are many. Especially when it comes to generating that income online. The best part? We're so interconnected that there are literally hundreds, if not thousands, of ways you can make money, almost immediately, from the comfort of your home. What do you need? You might not even need a laptop for the most part. A tablet or a smartphone might just suffice.
The better you know your customers, the easier it will be to determine how you can best help them. How do you build and grow a successful business? How do you take it from ground level, to national or even global awareness? How do you generate sales on autopilot and get people to notice you in a sea of other businesses grappling for the consumer's attention? As an entrepreneur, these are questions that often arise.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".