Rachel Tepper is the Associate Food Editor for Yahoo Food. Previously, she worked for The Huffington Post, NBC and Washingtonian Magazine. Her writing has also appeared in The Washington Post, Edible D.C., Serious Eats, Washington City Paper, The Forward and other publications.
Take a look at this amazing billboard for The Kraken Black Spiced Rum, which demonstrates just how effective going 3D can be. For those unfamiliar with mythical sea creatures, a Kraken is basically a giant squid strong enough to take down entire ships. It doesn't exist. (We think.) We don't know a ton about this ad, but BuzzFeed says it's located in Chicago. And that's pretty much all there is to say. Just gaze at it.
What's the weirdest tasting liquor you've ever downed? Companies across the board are trying out ever-wackier flavors these days, with inspiration running the gamut from sweets (mmm ... cake-flavored vodka) to downright scary creepy crawlers. (Waiter, there's a scorpion in my drink.) Click through the below gallery to see what we mean.
An Australian burger restaurant is dropping an unusual item in Brisbane mailboxes as part of a controversial new ad campaign: condoms. The prophylactics, which are being distributed by an eatery called Burger Urge, come in packets inscribed with the tagline, "get intimate with our new premium beef." Burger Urge owner Sean Carthew told Quest Community Newspapers that he's unsurprisingly received a fair share of complaints, at least one from a parent concerned that a child might find the condom.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".