This column is part of a “Point-Counterpoint” pair. Read Tutta’s Take on the issue here. What’s the deal on flies – houseflies that is, Musca domestica? Why can’t they leave us alone? If they’d just wait until a door opens and fly out, but no. They land on us, bite, interrupt deep thoughts and cause us to reach for a rolled up Hays Free Press to send them to happy cadaver land. Recently I began to wonder why they are so persistently relational.
In the movie “Forrest Gump”, the main character Forrest is sitting on the bus stop bench with the elderly lady in a pink coat. The guy who had just scoffed at Forrest for saying he was co-owner of Bubba Gump Shrimp had just left. The man laughed and said as he left, “We’ve been sitting next to a millionaire … ha ha ha.”The lady says, “Well I don’t care, it was a wonderful story and you tell it so well.”Forrest says, “Would you like to see a picture of Lt. Dan?”She nods.
To the graduates: Oh man, are you in for a treat. Realizing once I got into college how much I hated high school, I found the freedom of college to be what I was longing for. From the time I entered college to the time I graduated, it was the best time of my life so far. I’d like to pass onto you some of the best things I learned while in college. 1. It’s a fresh start.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".