When, in later decades, I would indicate to people the size of the small New York apartment that my wife, Martha, and I lived in for three years after moving from Montreal, they’d always ask the natural question: How did you go on together at all? How come you didn’t get furious with each other, or come to hate each other?
When my fiancé and I began planning our wedding in 2016, we agreed that we didn’t much like the traditional approach: the stiff white gown, the dozens of white roses, the vanilla tiered cake. We wanted a party that reflected our personalities—who wouldn’t? We didn’t immediately realize that we, and other couples like us, had already been parodied in the Onion (“Horrible Couple Really Wants Wedding to Reflect Their Personalities”). Perhaps inadvisably, we soldiered on with our plan.
My sister’s mental illness made it hard for us to trust her. But there was more to her life than I could have believedI’m an evidence-based creature at this, the ripe old age of six. I’m the first of my friends to stop believing in the Easter bunny, Santa Claus, the tooth fairy. By the time I am eight, I’m already over the Loch Ness monster and unicorns. I pride myself on this. I’m ten when I stop believing in my sister for the first time.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".