A fixture in Washington, the Marriott Wardman Park Hotel will celebrate its 100th birthday next year. Given its age and the fact that it has almost 1,200 rooms, some folks in the marketing department started thinking aloud about just how much memorabilia from this D.C. landmark might have disappeared in the past century.So they came up with a way to get some of it back.
Over dinner with some industry friends two weeks ago, I was asked if I could be a speck on the wall of a cruise line boardroom, which line I would choose. The obvious answer these days is Crystal. But that is not how I replied.I am intrigued by Oceania Cruises and the line's willingness to break the mold of traditional cruising in some pretty dramatic ways.In the summer of 2013, there were some intriguing discussions in the Oceania boardroom in Miami.
Today we need to get ready to say goodbye to a dear friend to all of us who share the privilege of working in this profession. This is a friend who has influenced our lives, a friend who has accompanied us on some of our most memorable journeys and a friend who rarely let us down.We were always proud to spend time with this friend, and we would sometimes name-drop that we had just been with her. Or was it him? I never knew.Ships are all ladies; of that much I am certain.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".