Small businesses need to be concerned about gender-fueled, political and /or racial office water cooler talk. At the same time, both employees and their employers need to understand their rights in the workplace. Small Business Trends spoke with Debra Friedman, a partner at Cozen O’Connor’s Labor and Employment Department, about the five dangers of water cooler talk at your small business and how to prevent them. The U.S.
A new report finds hackers are poised to target small businesses that use Internet of Things technology to gain access to data from larger global firms in 2018. The 2018 Cybersecurity Predictions by Aon’s Cyber Solutions predicts a small business Internet of Things breach will create a domino effect that damages a larger company. The report also found that while 55 percent of small businesses were breached between 2015 and 2016, only a small minority see cybersecurity as a critical issue.
Nationally, December was a bad month for brick-and-mortar retail with sales dipping 5.5 percent below December 2016. Traffic also dropped 7.5 percent for these stores. Even transactions dipped 7 percent, according to the latest Retail Performance Plus Year over Year Report for December from RetailNext. The latest report covered from November 26 to December 30, 2017. One of the only bright spots was in the fact the number of returns dwindled in December to the lowest amount in the last six months.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".