Now’s the time to buy an ultra-expensive home in the Sarasota area. Last week we reported a $2 million price drop on Villa de Sogno on Longboat. This week brings the news that Aquadisia, a 3.76 acre estate in the Sanderling Club on Siesta Key is back on the market at $1,450,000 less. The new price is $15,500,000. Kind of hefty, true, but look what you get. Two houses, one called Aquadisia—in this price range it’s appropriate to name your house—that has 3 bedrooms and 3 baths.
I hear McMansions are passé. Does this mean I can get a deal on one? Ah, the McMansion. The house everyone loves to hate. My favorite quote from House of Cards sums up the situation. Frank Underwood is discussing the difference between money and power. “Money,” he says, “is a McMansion in Sarasota that starts falling apart after 10 years.
In my book, St. Petersburg is the prettiest city in Florida. I moved there twice, drawn by its mood of romantic melancholy and its beautiful old houses. And twice I moved away, bored out of my mind. Now I'm thinking of moving back. St. Pete has somehow managed to shake itself back to life.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".