In a way, Jordan’s second return to the All-Star Game was similar to his first back in 1996. He missed three years instead of just two, but returned as a starter and played 22 minutes. That, however was where the similarities ended. In '96 in San Antonio, Jordan was the MVP, looking a lot like the Jordan of old. In '02 in Philadelphia, he mostly looked like an old Jordan.
Consider this a disclaimer: I am just as guilty of some of the things I will lay out here as anyone else. Which, in this case, only further validates the points I will attempt to make. I have been getting sneakers for free for a long time now (one of the first pairs I got seeded were FILA Stack IIs—the first time they came out) and I have undoubtedly promoted pairs through social media that I had no intention of wearing. Not that I’m ever going to tell which pairs those were.
At first I didn’t even notice the Swoosh. That might sound unbelievable, given its prominence, but with the orange plastic hangtag partially obscuring it and the general excitement over a new Air Jordan III colorway with “Nike Air” on the heeltab, it wasn’t as obvious as it should have been. Once the tag was out of the way, however, that distinctly sleek late ‘80s Swoosh was hard to miss.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".