This past March, as Congress prepared to make it legal for Internet service providers to sell user data to third parties, Angela Grammatas, a coder based in San Francisco, took her two children to a local wildlife center to hear a zookeeper give a talk about camouflage. In the wild, the zookeeper explained, prey species have evolved different strategies to hide from predators. An animal with a striped pelt might blend into tall grass; the spots on a butterfly’s wings might mimic an owl’s eyes.
He noticed her right away when she came in the door: Big dark eyes and a ballerina’s build, her nails glistening blue-green in the lights of the Chipotle. He was a year out of high school, a gangly shy kid about to start a job at Home Depot, but he wasn’t too shy to go over and ask for her number. She wouldn’t give him her number. But she liked him enough to give him her username on the messaging app Kik.
The first infographics date back to at least the 1800s, when Florence Nightingale pioneered the use of pie charts to convince Queen Victoria to improve sanitary conditions in hospitals. But as a mode of storytelling, infographics have come into their own in our current age of data overload.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".