We are a community of newcomers, Johnny-Come-Latelys … the likes of which might only be equaled in some Florida venues. Ninety out of every hundred non-indigenous residents of the Coachella Valley were born elsewhere. Talk about melting pots – our valley is a microcosm of Early America except that our in-migration comes not from overseas but from our 50 states plus south of the border (who, after all, are really returning home after being summarily evicted in 1848).
If you were born in the U.S. on the right side of World War II, when the killing was over and the procreating began, you can count yourself very lucky indeed – especially those who debuted before 1955. Dr. Spock pampered you as babies. Your parents moved you to the leafy suburbs, with a lawn out in front, two cars in the garage (one of them a station wagon), a barbecue on the patio and a mother at home to make you peanut butter and jelly sandwiches when you got home from a newly built school.
The ultimate conceit of mankind is the belief we are alone in the universe; that all those stars in all those galaxies are there to exalt us. Talk about Exceptionalism! I don’t know about you, but I like having neighbors, even though they live too far away for visiting. All alone is lonely. Really lonely! Well, I am here to assure you intelligent/self-conscious life on planet Earth, a.k.a.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".