And 4 Other Food and Ag Predictions for 2018 2018 doesn’t quite feel like Morning in American Agriculture, but that doesn’t mean it won’t be a year of tremendous change. In the course of my reporting, and countless conversations I’ve had with farmers, foodies, and everyone in between, I’ve come across some fascinating predictions for what might unexpected changes might be coming to the food and ag world in ’18. Sustainability will fade; resilient and restorative ag will move in.
I read Stephen Johnson’s book Emergence about two years ago, and was fascinated (+ Future Perfect was a great sequel). While working on a story recently, I realized that I use to have a copy, but that I’d leant it to a coworker a job ago and now my annotated book is likely gone forever. My first thought was- “who do I know who has a copy?” And I realized, I’m not sure I’ve ever talked to anyone else who’s read it. And let me tell you, it’s a great book.
The Food Movement Has Nothing To Do With Farming This past May, I spent more days in a Ram 1500 pickup on dirt roads than in my apartment. I had the incredible opportunity to traverse the American heartland for just over two weeks, seeking out interesting stories from some of America's most progressive farmers.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".