Scott Lum on Muck Rack

Scott Lum

Seattle
Senior Marketing Manager and Editor, Microsoft for Work

Customer Experience, Social Media and Content Marketer formerly with Microsoft. Photographer, Dad.

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@ScottLum — 5,417 followers, 15,943 tweets

Defining the right KPIs for #DigitalMarketing success - “Before even worrying about analytics, know exactly where you are and where you want to go.”  http://bit.ly/2FVgSlL  via @marketingprofs
Gr8 question to @nxthompson: How will technology change as we move from a male dominated industry to one that women have greater impact? #pcmacl https://t.co/ZEsvjBkGOE
Great checklist for any new disruptive technology - AI, Digital, Blockchain, the latest event registration system, etc. #pcmacl @nxthompson https://t.co/Jyyle2CRhC
Speech is free but the content we have access to is curated by the technology we use. #pcmacl @nxthompson https://t.co/0Y00AxpH0o
The speed of change is speeding up so fast that the lessons from our past are becoming less relevant. We must keep ourselves grounded to lead our best lives. https://t.co/xl53EeUPu1
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