From restaurants to mom-and-pop shops, no business is too small to avoid a cyber attack or data breach. (Illustration: ALM Media)
Half of all small and midsize businesses (SMBs) in the U.S. experienced a data breach in the past year — and 55% experienced a cyber attack. So why are so many SMBs not making cyber insurance a priority?
Welcome to 2018! In this month's National Underwriter Property & Casualty cover feature, I examine the state of the Cyber insurance market and shed some light on the ever-evolving threats to business that can be mitigated with the aid of brokers savvy enough to identify coverage gaps in existing policies — primarily, Property and Business Interruption. Business interruption is of particular note when discussing one of the great untapped markets for Cyber coverage: small to midsized businesses.
If Cybersecurity is ‘Broken’ Could Coalition be the Fix? “We’re in the middle of an industrial paradigm shift,” says Joshua Motta, CEO and co-founder of Coalition — a brand-new cybersecurity firm/insurer that launched Dec. 5, 2017. “Given the competitive benefits, it’s unthinkable for a business not to digitize everything. However, this puts them in a precarious position.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".