I have three stories to tell you. An eleven-year-old boy asks an eleven-year-old girl to send him a naked photo. The girl tells the boy to get lost. So the boy hits back with, “Well, you’re a fat, ugly bitch anyway.” These kids are both in year six. Two eleven-year-old girls – best friends – love texting each other. And as is not uncommon – when talking about what went down at school that day, they routinely discuss other girls in the class and not always in a, err, positive way.
“He’s going to actually kill me, I’m going to lose my life.”This is the thought Kirsty* recalls reciting in her head, over and over, when her son James* wrapped his fingers around a beer bottle, looked her in the eye and swung it toward her face. Moments earlier, the then 17-year-old had terrorised her as he smashed up the family kitchen. She fled outside, but he sniffed her out.
In case you needed reminding, Beyonce’s life is not your life. You have a birthday party with a $4.50 mud cake from Woolies. Beyonce has a three-tiered black and gold geode-themed hero cake – as well as two others – which cost at least $4300 (USD$3500). Yes, one of Beyonce’s three birthday cakes costs more than what most of us pay in rent for two months.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".