For the past few years, the demise of traditional shopping has been a concern for many in the retail industry. With the advent of the web, people are flocking to e-commerce sites that offer home delivery with the touch of a few buttons (and a credit card). No more has this been evident than the large scale department store. Except for one, that is.
Known as the purveyors of the iconic rubber boot, Hunter is making a strong push beyond footwear to become a fully-fleshed out fashion brand. For fall 2017, they look to the energetic natural beauty of cosmic weather and take inspiration from the skies. From Aurora Borealis (a.k.a. the northern lights) to constellation and space camo prints, it’s all about looking up for the season.
Like a soft sweater on a cool autumn afternoon, Clean Warm Cashmere is able to transport you to a feeling of warmth and comfort with its scent. A new interpretation of the original Cashmere flanker launched in 2015, Warm Cashmere is a greener variant on the previous fragrance. The top notes rely on a fruity/berry palate (bergamot, blood orange, cassis), with the middle notes (African orchid, orris) adding a floral touch, with the base (vetiver, cedarwood, musk) gives it a smokier finish.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".