I can’t tell you how many times in the course of my consulting work—no, I take that back—in the course of my entire and not-short career as a designer, design firm executive, and consultant to creative professionals, that I’ve had someone convey to me their desire for a mentor. This mentor will descend from their throne on Mount Olympus, or else allow you to worship at their feet. They will bestow upon you all the career benefits you now feel are lacking.
Everything about the interview I was about to step into felt momentous, even the receptionist taking my name and motioning me toward a chair to wait my turn. I could feel the anxiety running through me as I hunkered down to worry some more. Waiting for the interview to start was agonizing, yet I dreaded the moment when I’d hear them call my name. “Is my work good enough? Will they like me? Will they offer me the job? Gah! What am I doing here?
“Even asking the HR manager if I could think about it was nerve-racking,” said Brian. “I was afraid she’d say no. But I did ask, and she was fine with it.” Brian was torn between feeling he could get a better offer and the worry that he’d fatally offend a future employer by asking for more. “Brian, they clearly want you to be happy and do good work for them,” I replied. “If she’d insisted you answer right away, you’d have known that wasn’t the case. Now you need to get back to them.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".