Recalling school music classes can conjure memories of keyboard demos and messing around with maracas. But if students don’t have private lessons to learn a traditional instrument, the classical-based curriculum can be off-putting beyond year nine, so much so that between 2010 and 2015, the number of pupils continuing with music at A-level dropped by 22%.
For students in year 12 it is probably the hardest thing they’ve had to sell: themselves. Blood, sweat, toil and – in many cases – school, parental and financial help goes into writing the Ucas personal statement. But with the cap on student numbers lifted and universities desperate to fill places, will anyone actually read them? In the past, it was largely admissions tutors working in departments reviewing personal statements.
‘Is [the fashion industry] glamorous? Not really,” says set designer Mariesha Green, who studied at the Chelsea School of Arts and has worked for brands such as Agent Provocateur and Marni. “Is it worth it if you make it? Yeah. But very few do. It’s highly creative, but it’s very competitive.”Indeed, the fashion industry can be elitist and hard to crack. It can be all about who you know and, especially in the past, doing countless unpaid internships.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".