We’re often reluctant to credit our good fortune purely to luck. We’d much rather put a material gain or positive outcome down to our brilliant intelligence, smarts, skills or hard work. But if success is directly correlated to our ability, why do there seem to be so many rich people with mediocre talent? And why aren’t the smartest people in the world also the wealthiest?
Growing up, drinking rooster soup — a secret Chinese recipe which is supposed to help preteen daughters grow healthy and tall — seemed like childhood torture. As an 11-year-old first generation Chinese-American girl, I would sit at our family kitchen table in the heart of Silicon Valley, barred from getting up until I had finished every drop of the foul and bitter-tasting concoction.
Warning: This article contains very strong language that may offend some readers. Growing up with a sister nearly a decade older than me meant that from the time I was 10, I could swear like a sailor. It turns out that I might have been a late starter. Research shows that children start swearing by age the age of six – or younger – and we tend to swear about 0.5 to 0.7% of the time, which can amount to dozens of curse words a day, depending on how much you talk.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".