The Accidental Life: An Editor’s Notes on Writing and Writers by Terry McDonellLike any good book, Terry McDonell’s “The Accidental Life” kept me riveted from the get-go, laughing out loud, admiring occasional turns of prose, angered on his behalf and unwilling to turn to the last page. I even cried at the end. If that’s unusual behavior for reading a memoir – and a memoir about journalism, writing and editing, of all things – well, McDonell’s is an unusual book.
The Sixth Extinction: An Unnatural History by Elizabeth KolbertAccording to Elizabeth Kolbert’s “The Sixth Extinction,” they had many similarities with modern humans. They buried their dead. They wore clothing and lived in built shelters. They were hairless in the way humans are. They cared for one another. And we hastened their extinction. We’ve done that a lot, we members of H. sapiens. Sometimes we did so directly, by hunting various animals and birds into extinction.
Orange juice and breakfast. They go together like Earth and sky. Like vim and vigor. Like the best and the brightest. Or maybe like chewing and tinfoil. Never mind Anita Bryant, who used to tell us that a day without orange juice is like a day without sunshine. The reality is more acidic: Orange juice is actually a terrible thing to serve at breakfast. You can start with the time of day: morning, right after you’ve brushed your teeth. (You do brush your teeth in the morning, right?)
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".