Fewer U.S. adults are visiting Twitter.com, but those who do are frequenting the site more often, according to a new survey. The number of U.S. adults paying a monthly visit to Twitter.com fell 14% from November 30, 2009 to November 29, 2010, according to weekly trend data from Experian Simmons DataStream. Meanwhile, the average number of visits to the site rose 37%, from 7.3 visits to 10 visits per month. The data is based on an analysis of data from 30,000 consumers.
Canada’s Anti-Spam Legislation (CASL) and Australia’s Anti-Spam Act have already been enacted in those countries, but the biggest change is yet to come. In 2018, the European Union’s General Data Protection Regulation (GDPR) will have wide-ranging implications for all marketers, but will especially affect email marketers.
Medical marijuana has now joined the ranks of Chia Pets, the Clapper and the Flowbee with late-night direct-response TV ads. New York Business Journal reports that Marijuana Doctors will begin running an ad (see above) in Comcast customers in New Jersey this month. The ad will soon reach the cable giant's customers in Chicago and Massachusetts as well. In the ad, a seedy-looking dealer in an alley tries to sell some sushi. "I got tuna, I got salmon, I got sweet shrimp," he beckons.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".