The makers of “Captain Underpants: The First Epic Movie” have a message for all you serious-minded grown-ups out there: Get over yourselves. They know that their animated adaptation of kid-lit author Dav Pilkey’s reluctant-readers franchise goes ridiculously heavy on potty humor. They admit as much in self-referential dialogue slyly acknowledging the characters’ affinity for “the lowest form of comedy” — as if the title or a music credit for “1812 Ofarture” didn’t cover it.
From the moment he first strides up to his sun-splashed lifeguard tower at the beginning of “Baywatch,” Dwayne Johnson’s Mitch Buchannon appears ready for action, and it’s a good thing he does. Not two minutes into this feature update of David Hasselhoff’s ’90s TV phenomenon, the sea breeze takes a turn, resulting in sudden peril for a clueless windsurfer. As clear as this dramatic predicament is, it’s a little tricky to read exactly where the filmmakers are going with it all.
The stripped-down war drama “The Wall” opens with American snipers Aaron Taylor-Johnson and John Cena on duty in Iraq circa 2007, staking out a patch of desert eerily littered with the victims of an unseen enemy shooter. It’s a hellaciously hot, tedious assignment, and after 20 hours of surveilling corpses, Matthews (Cena) concludes that the other marksman is long gone. Just to be sure, though, he clambers down from his camouflaged perch for a closer look. Big mistake.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".