It’s been five years since the worst Rosh Hashanah of my life. As we arrived at my parents’ house that Sunday afternoon, my wife and I received bad news: despite our best efforts to conceive a child, we were unsuccessful. Again. This had been going on for some time. We had visited doctors, specialists, naturopaths and religious advisers, tried tonics and vitamins – anything that might help.
At the end of Josephine Street in New Denver, B.C. (population: 504), there’s a house with a mezuzah on the door. The house is inhabited by Deborah Sword and her partner, Decker, who split their time between New Denver and Calgary. Last week, Deborah and Decker were kind enough to lend their home to myself and other members of my wife’s family, as we were all in town to celebrate the wedding of my sister-in-law, Kayte.
We sat in the kitchen, my parents, sister and me, on the last night together at home, and talked about our favourite memories. The kitchen table was already gone, so we balanced disposable plates heaped with kosher Chinese food on our knees as we reminisced about bar and bat mitzvahs celebrated in the dining room, Jewish holidays spent together and the din that wafted up from the basement on Saturday nights during band practices (a fond memory for me, at least).
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".