Like love itself, dining out on Valentine’s day can be a complicated, messy affair. There are those who go for special menus, big-deal gifts, grand gestures, and heck, maybe even a proposal (though personally, a commercialized holiday about love feels a bit…on the nose for us), while some would rather keep things a bit more low-key, like say, “Italian night” at one of the loveliest new neighborhood spots in Brooklyn.
Beyond the tantalizing aromas emanating from the kitchen, scent can be a powerful tool for restaurants. For decades, the foyer of chef David Bouley’s now-shuttered eponymous Tribeca flagship made a memorable first impression with its towering shelves of fragrant apples. Vespertine, Jordan Kahn’s avant-garde fortress of sensorial dining in Los Angeles, sends people home with vials of the same anise-spiced fragrance that’s pumped into the dining room.
Centuries before bread-baking Neapolitans first thought to futz around with tomatoes and mozzarella, pinsa, pizza’s predecessor, was born in the hearths of Ancient Rome. Kneaded into wonky ovals and topped with herbs or garum, an archaic anchovy-based fish sauce, the sturdy multigrain flatbreads were once so ubiquitous that the poet Virgil wove them into his epic the Aeneid.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".