The entrepreneur journey is one of the most rewarding experiences in life. However, anyone who tells you that following your passion and working four hours a week is all it takes, is selling something. Your business can be profitable and rewarding, but it can also take everything from you if you don’t have a good grasp of boundaries, systems and focus.Related: 3 Aspects of Work-Life Balance You Won't Find in Company PresentationsKnowing what to focus on will make you a decent income.
Reducing staff turnover keeps more money within your business and gives you fewer headaches. Running a company is easy when you have a full roster of excellent employees. Lose a few of your most experienced, rock-star workers, though, and you'll wonder why you ever wanted to own a business.In my early years of entrepreneurship, I owned one pizza restaurant. My staff turnover was roughly the industry average, and I was sick of the time, energy and money this cycle cost me.
We never stand still. We are either progressing or going backwards. Growth is hardwired into our every being and it is a clear sign of health. Life moves toward growth or toward death. Healthy things grow though some seem to grow faster than others. Success is never attained without constant growth. Oftentimes, many actions that we subconsciously choose, move us in the opposite direction of growth and toward death; even if it is just a spiritual one.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".