Say goodbye to outdated information
Rely on the database journalists trust
With a focus on quality over quantity and a guiding principle of Slow PR, it’s easy to see why Muck Rack is the journalist database that’s loved and respected by journalists and PR pros alike.
Find the right journalists
Search for any topic, keyword, phrase, hashtag, location or outlet within Muck Rack’s comprehensive, global journalist platform, then build targeted media lists in two clicks.
Craft the perfect pitch with accurate data
Unlike some journalist databases that are static directories, Muck Rack’s dynamic platform is continually updated by our editorial team as journalists change jobs and new reporters publish articles.
Get in sync with top journalists
As the directory of choice for top journalists, journalists themselves can share their Muck Rack portfolios and regularly update their own directory pages with additional background information about what stories they’re looking for, their personal interests and how they prefer to be pitched.
Showcase your PR’s impact and ROI
If you can’t measure and report on it, you can’t demonstrate value. Take advantage of tools that automatically compile and organize new press hits and track key metrics, including social shares, unique monthly visitors and total pageviews, to quantify your campaigns. Demonstrating the ROI of your work has never been easier.