A new AI capability that delivers analysis-ready Media Intelligence. More than just a product launch, this is a shift in how communications teams monitor, understand and act on media coverage.
Sylvie Simmons says that Tom Waits was ordering a cup of coffee, when he made the casual remark, “The way you do anything is the way you do everything.” “This was before an interview,” she clarifies, “in case you think Tom and I are always popping out for coffee.” The Waits quote stuck with Simmons. She used it as an epigraph in her 2012 bestselling biography, “I’m Your Man: The Life of Leonard Cohen.” It seems especially apt now.