APEX Experience
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The official magazine of the airline passenger experience industry, APEX Experience magazine is published five times a year on a calendar that coincides with industry’s biggest PaxEx events. In addition to profiling C-Level executives and decision makers, each issue delves into cabin interior innovations, disruptive IFEC and operations technologies, and the rising service standards that continue to shape the rapidly growing passenger experience market Source
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Media Outlet details
| Scope | National, Trade/B2B |
|---|---|
| Language | English |
| Country | United States of America |
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| Frequency | Bimonthly |
Recent Articles
Search ArticlesPXCom and InterLnkd Partner to Bring Personalized Inflight Shopping to Airlines
October 8, 2026 | Image via InterLnkd PXCom and InterLnkd have announced a strategic partnership to bring personalized inflight shopping to airlines through onboard Wi-Fi. The collaboration will allow PXCom to integrate InterLnkd’s AirMall retail and media platform into its SkyVerse inflight connectivity (IFC) portal, connecting passengers with a shopping network that included more than 20,000 brands as of September 2025, according to InterLnkd.
SAS and Lykke Coffee Farms Develop New Inflight Coffee for 35,000 Feet
October 8, 2026 | All images via Scandinavian Airlines Scandinavian Airlines (SAS) is partnering with Scandinavian coffee company Lykke Coffee Farms to introduce a new coffee offering developed specifically for drinking at 35,000 feet. The coffee will launch across the SAS network in February 2027 before expanding to SAS lounges later in the year.
APEX FTE EXPO 2026: West Entertainment Expands Into AI With WestDigital
October 7, 2026 | All images via West Entertainment West Entertainment has launched WestDigital, a new software and artificial intelligence division centered on WestIQ, its passenger intelligence and orchestration platform. WestIQ works across existing in-flight entertainment and connectivity (IFEC) and digital platforms to help airlines better understand passenger behavior, personalize the experience, and create new commercial opportunities.
American Airlines Expands Charlotte Lounge Investment With Largest Admirals Club
October 6, 2026 | All images via American Airlines American Airlines is expanding its lounge footprint at Charlotte Douglas International Airport (CLT) with plans to open the largest Admirals Club in its network. The more than 40,000-square-foot lounge will bring new dining, work, and relaxation spaces to American’s second-largest hub, where the airline operates more than 650 peak daily flights.
Somon Air Introduces Tajikistan’s First IFE With Moment
October 6, 2026 | All images via Moment Somon Air will introduce in-flight entertainment (IFE) for the first time as the Tajikistan flag carrier adds eight new Boeing 737 MAX 8 aircraft to its fleet. Working with Moment, the airline will offer wireless entertainment that passengers can access from their smartphones, tablets, and laptops beginning in the fourth quarter of 2026. Somon Air currently operates an all-Boeing 737 fleet, but none of its aircraft offer in-flight entertainment.
APEX and Crystal Cabin Award Launch Seamless Journey Award to Connect the Passenger Experience
October 6, 2026 | All images via Crystal Cabin Awards The Crystal Cabin Award and Airline Passenger Experience Association (APEX) have launched the new Seamless Journey Award to recognize innovations that connect the aircraft cabin with the rest of the passenger journey. The award brings together airlines, airports, technology providers, manufacturers and service partners to find new ways to make travel easier for passengers.
APEX FTE EXPO 2026: Penny Black Media Previews Its 2027 Film Slate in Singapore
October 5, 2026 | All images via Penny Black Media Penny Black Media will bring its latest independent Hollywood films and upcoming 2027 titles to APEX FTE EXPO in Singapore. As a distributor of independent films to the airline market, Penny Black Media’s catalog features award-winning, festival-recognized and commercially appealing titles, giving airlines access to a broad range of films for their in-flight entertainment (IFE) programs.
Stellar Entertainment Expands Azerbaijan Airlines Partnership With New IFE Experience
October 2, 2026 | All images via Stellar Entertainment Stellar Entertainment has expanded its partnership with Azerbaijan Airlines (AZAL) to include creative design, editorial production, and inflight advertising sales through 2029. The agreement introduces a new in-flight entertainment (IFE) concept that will showcase Azerbaijan while giving the airline more control over its passenger-facing screens.
Singapore Airlines Expands Inflight Dining With 100-Plus New Dishes and Christofle Serviceware
October 2, 2026 | All images via Singapore Airlines Singapore Airlines (SIA) will add more than 100 new and refreshed dishes across all cabin classes as part of an expansion of its inflight dining experience that includes new beverages, custom-designed Christofle serviceware, and new service touches in Suites and First Class. The airline has started rolling out the dishes under its new SIA Chefs’ Selection menu category, with more dining updates coming from November 2026.
APEX Joins Aviation Coalition Pressing Congress to Fund $30 Billion Modern Skies Act
September 30, 2026 | WASHINGTON, D.C. – APEX joined airline leaders and aviation manufacturers in pressing Congress to fund the Modern Skies Act, a proposed $30 billion investment designed to modernize America’s air traffic control systems, upgrade aviation infrastructure, and improve the reliability of the passenger journey. Coalition support followed the unveiling of the legislation by U.S. Department of Transportation Secretary Sean P.