APEX Experience

July 7, 2026  | Pictured: InterLnkd CEO Barry Klipp. Image via InterLnkd During the 2026 APEX FTE EMEA, Ancillary & Retailing event in Dublin, Ireland, InterLnkd showcased the latest iteration of its intelligent travel commerce solution, NEXORA, which extends the curation and personalization technology behind the company’s AirMall inflight retail solution to the wider ancillary market.

July 7, 2026  | Image via WhisperWings WhisperWings, one of the newest members of the Airline Passenger Experience Association (APEX), is on a mission to “hush the shushers” and “bring peace to the entire cabin” with its calm, low-stimulus audio app designed to help toddlers and preschool children drift off to sleep. Developed with child development research in mind, the WhisperWings app was built out by Michael and Ora Murphy for over a year before launching to market in April 2026.

June 11, 2026  | SimpliFlying Founder & CEO Shashank Nigam broke down how airlines make money during his keynote at APEX FTE EMEA and Ancillary & Retailing, connecting passenger revenue, cargo, ancillaries, and major cost categories to the urgency for smarter AI-era retailing. SimpliFlying Founder & CEO Shashank Nigam used his keynote session this morning at APEX FTE EMEA and Ancillary & Retailing to forewarn airlines that artificial intelligence (AI) will not merely enhance retailing.

APEX Celebrates 2026 APEX Best™ Award Winners at APEX FTE EMEA Conference Global Passenger Ratings Spotlight Regional Airlines Raising the Bar for Traveler Experience DUBLIN, IRELAND (10 June 2026) – The Airline Passenger Experience Association (APEX) today celebrated the winners of the 2026 APEX Best™ Awards, spotlighting the regional airlines that are raising the bar for passenger experience across Africa, Europe, the Middle East, and North and South America.

June 10, 2026 | During his opening keynote at the 2026 APEX FTE EMEA event in Dublin, Ireland, Virgin Atlantic Chief Customer Officer and Executive Vice President Juha Jaervinen used his perspective as a serving member of APEX Future Travel Experience board for the last decade to present delegates with a vision of the future in terms of how artificial intelligence (AI) will affect airline retailing, both in terms of booking flights but also selling and providing ancillaries before, during and...

June 10, 2026  | All images via Journey Robotics During a tour of Dublin Airport held for Future Travel Experience’s Baggage Innovation Working Group (BIWG) during APEX FTE EMEA, APEX Group CEO Dr. Joe Leader spoke to Journey Robotics CEO Reeg Allen about how robotics can advance baggage handling at airports, both indoors and out at the gate. Although fairly new on the scene, the company is already making waves in commercial aviation.

June 5, 2026  | All photos via WheelTug Some of the most frustrating moments in air travel happen when passengers believe their trip is finally underway. The cabin door shuts, everyone takes their seats, and the crew prepares for departure. Yet the aircraft remains parked while workers coordinate tugs, wing walkers, engine starts and ramp clearance before movement can begin. WheelTug aims to eliminate that bottleneck using ground-movement technology.

June 4, 2026  | Delegates applaud during a thought leadership session at the 2025 APEX FTE Global EXPO in Long Beach. In direct response to member feedback, APEX is bringing the thought leadership component of its APEX FTE EXPO event into sharper focus. The show has been designed to provide exhibitors and attendees with a multitude of opportunities to engage with compelling keynote sessions and panel discussions across a wide variety of topics spanning the end-to-end passenger journey.

June 2, 2026  | Photo via Viva In the coming years, Mexican ultra-low-cost carrier (ULCC) Viva will install SES’s multi-orbit satellite inflight connectivity (IFC) service across 100 narrowbody Airbus aircraft, including 60 A320s and 40 A321s. Viva will be the first Mexico-based airline to offer its IFC service using SES’s new electronically steered array (ESA) antenna, which operates between geostationary (GEO) and low-Earth orbit (LEO) satellites.

May 26, 2026  | Photo via Anuvu Anuvu and Eutelsat have signed a multi-year agreement that will see Anuvu leverage high-throughput Ku-band capacity on the latter’s EUTELSAT 10B satellite to enhance its in-flight connectivity (IFC) services, including for a major global airline. In service since July 2023, is located at 10° East, an orbital position the company says offers unique visibility spanning from the Americas to Asia.