66 With five weeks until the FIFA World Cup kickoff, 80% of U.S. hotels in host cities report bookings 20% below projections, citing FIFA cancellations and plummeting international travel demand—despite 5 million tickets sold and the tournament’s historic scale across North America. The 2026 World Cup, cohosted by the U.S., Canada, and Mexico, is facing a stark reality: hotels in nearly every host city are struggling to fill rooms, and the data confirms a downturn that defies expectations.