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An iPhone 17 Pro fell out of the stratosphere over Arctic Sweden with no parachute and no protective housing. It tumbled for about 25 minutes before hitting the ground. Five hours later, a search team found it in the wilderness — and it still powered on, still made calls, still took photos. That stunt earned RhinoShield and UK aerospace outfit Sent Into Space a Guinness World Records title for the highest drop of a mobile phone in a phone case (natural landforms).

Early Access is here sooner than 2K originally said. When the cover athletes were announced back in July, 2K’s own announcement put Early Access on August 28. At the Preseason Breakdown stream on August 18, the publisher moved it up two days — Xbox confirmed the change the same day — and Deluxe and Ultra Edition owners now get in on Wednesday, August 26 at 9:00 AM PT / 12:00 PM ET, nine days ahead of everyone else.

Heavy metal just got a heavy pour. To mark Iron Maiden’s return to the U.S. for their 50th anniversary Run For Your Lives World Tour, California craft heavyweights Lagunitas Brewing Company have teamed with the legendary band on a new collab brew: Trooper West Coast IPA, out now nationwide. And they’re not just dropping a beer.

Furniture shapes conversation in ways that happen below the level of conscious awareness. The distance between seats, the angle at which people face each other, the presence or absence of a natural focal point — these factors are doing social work long before anyone opens their mouth. Getting them right outdoors is both more important and more often overlooked than the equivalent decisions made inside the house.

GUNNAR Optiks and Alienware are back with another collab, and this one looks like it was pulled straight off a concept art board. The Alienware Bermuda Triangle is a $89 pair of officially licensed gaming glasses with a wraparound shield-lens, an Alienware-grade futuristic look, and the same blue-light blocking tech GUNNAR has built its name on. They dropped on March 12, 2026 in a single Liquid Teal frame, with your choice of Amber or Clear lens tint.

Fashion and streetwear have significantly evolved over the past few decades, shaping and redefining cultural and social landscapes. What was once considered a niche segment, popular mainly among the youth and subcultures, has now made its way into mainstream fashion. The blending of high fashion with streetwear elements has not only democratized fashion but also made it more inclusive.

Herschel Supply Company, the Vancouver-based brand that has spent over a decade redefining modern travel gear for a global audience, has officially stepped onto the green. On April 9, 2026, the company announced the launch of Herschel Supply Golf, its first-ever dedicated line for the sport. This isn’t just a pivot into a new category; it is a natural extension of the brand’s travel-centric roots.

icking off the brand’s 25th anniversary in style, SteelSeries, the global leader in premium gaming and esports peripherals, today unveiled the Aerox 3 Wireless Gen 2 series of gaming mice. Building on the legacy of the original Aerox ultralight gaming mice which debuted in 2020, the new Aerox 3 Wireless Gen 2 takes the franchise to the next level.

Modern NFL offenses are evolving rapidly, fueled by advanced analytics that uncover subtle performance edges. Metrics like average separation and yards per route run—tracked through NFL Next Gen Stats—are reshaping how teams evaluate receivers and design passing attacks. Instead of relying solely on traditional counting stats, franchises now focus on micro-advantages that accumulate over time.

You’re standing in the soda aisle and something catches your eye. That red and blue can you haven’t seen since the last time you ate pizza at your cousin’s house in 1997. RC Cola. Same logo. Same packaging from the Reagan era. But it’s 2026, and somehow it’s sitting right next to the prebiotic seltzers and adaptogenic sparkling waters like it never left. This isn’t a fluke. It’s a movement.