WFRG-FM (Marcy, NY)
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WFRG-FM (104.3 FM), branded as Big Frog 104, is a country music radio station licensed to Utica, New York. Owned by Townsquare Media as part of a cluster with news-talk station WIBX, hot AC-formatted WLZW and classic hits-formatted WODZ, it bills itself as "The Best And Most Country". Source
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Media Outlet details
| Scope | Local |
|---|---|
| Language | English |
| Country | United States of America |
| Media Market | Utica |
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Similarweb UVM |
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Comscore UVM |
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| Radio Media Market | Utica-Rome |
| Radio Format | Country |
Recent Articles
Search ArticlesCentral New York Bride Dies Hours After Marrying Her Soulmate Original
What should have been the happiest day of Ryleigh Nicole LaRock Graham’s life became a heartbreaking moment her family and friends will never forget. The 26-year-old Oswego, New York, woman died in the early morning hours of Sunday, July 12, 2026, after complications from an unexpected brain infection — just hours after marrying the love of her life, Matthew Graham.
New York State Fair Adds 6 Tribute Acts, But One Big Concert Remains Original
If you've been waiting to see the complete concert lineup for the 2026 New York State Fair, we're almost there. Six tribute acts are the latest to be revealed, all taking over Chevy Court this summer, bringing the total number of announced performances to 40 out of 41. That means there's just one national act left, and it'll headline Suburban Park on Saturday, August 29. Saving the best for last?
Friendly’s Is Scooping Up Free Ice Cream for One Day Only Original
Grab a spoon because Friendly's is giving everyone a reason to celebrate National Ice Cream Day the right way... with free ice cream! On Sunday, July 19, everyone who stops by a Friendly's location can get a free cone or dish of ice cream: no rewards membership, no purchase required, and no hidden catches. You can dine in or grab it to go — Friendly's is simply handing out the sweet treat to celebrate.
New Proposal Would Give New Yorkers a Discount for Self-Checkout Original
If you've ever scanned and bagged your own groceries and thought, "I should be getting paid for this," you're not alone. A new bill introduced in New York is trying to do exactly that. It would require supermarkets, grocery stores, and other food retailers to give shoppers a 10% discount when they self-checkout. The idea is pretty simple: if customers are doing the work that cashiers used to do, they should share in the savings.
Brantley Gilbert and Aaron Lewis Coming to Turning Stone Original
Country music fans have a couple of big concerts to look forward to at Turning Stone Resort Casino this fall. If you're ready for a night of loud guitars, country hits, and plenty of energy, Brantley Gilbert is bringing his Real American Tour to the Event Center on Saturday, September 26. The show starts at 7 p.m., and if you've ever been to one of his concerts, you know you're in for a high-energy night filled with songs like Bottoms Up, Country Must Be Country Wide, and One Hell of an Amen.
Three New York Cities Make Orkin’s Bed Bug List Original
There’s one thing nobody wants to bring home after a trip, a night at a hotel, or even a visit somewhere new... bed bugs. Orkin has released its latest list of cities dealing with the most bed bugs in the country, and several New York spots made the rankings. New York City continues to have a bed bug problem, landing at Number 12 on Orkin’s list of the worst cities for bed bugs, up three spots.
Old Farmer’s Almanac Predicts What Fall Will Look Like in New York Original
If you’re already looking ahead to cooler temperatures, colorful leaves, and maybe a break from the summer heat, the Old Farmer’s Almanac has released its fall forecast — and they’re predicting a season that could have some ups and downs here in New York. According to the forecast, much of the Northeast, including New York, could see a fall with temperatures that are a little warmer than normal.
Driver Blows Through Central New York Construction Zone Without Care in the World Original
There are moments caught on camera that leave people watching and wondering, “What was she thinking?” This is definitely one of them. A viral video that has gained nearly 900,000 views in just the last few days shows a woman driving through an active construction zone in Central New York like she doesn’t have a care in the world. The wild part? It’s not like she could claim she didn’t notice what was happening.
Lake George Is More Than Beautiful, It’s One of the Clearest Lakes in America Original
When people think of crystal-clear water, they usually picture a tropical beach, the Caribbean, or some faraway vacation spot. But you don't have to travel that far to find water so clear you can see straight to the bottom. Travel experts highlighted some of the clearest lakes in the United States, and New York is home to one spot that absolutely deserves attention.
Another Total Solar Eclipse Is Coming, But New York Will Only Get Partial Show Original
If you loved watching the last total solar eclipse, here's some good news... another one is on the way. The bad news? Unless you're planning a vacation across the Atlantic, you probably won't see the full show. On August 12, 2026, a total solar eclipse will cross parts of Greenland, Iceland, Spain, northern Russia, and a small section of Portugal.