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Published: July 9, 2026 The wait is finally over. Sony has unveiled the much sought after successor to their legendary RX10 bridge camera, the RX10 V ($2,299 from B&H Photo | Amazon | Sony), the fifth generation of its RX10 all-in-one camera series. A single body covers wide-angle to super-telephoto through a large-aperture ZEISS® Vario-Sonnar T* 24-600mm*1 (25x optical zoom) F2.4-4.0 lens.

Published: June 21, 2026 Sony a7S III Firmware Update 5.01 fixes an issue where part of the green frame indicating the AF status was not displaying properly when using the Expand Spot feature and also improves the overall operational stability of the camera Applicable Model ILCE-7SM3 Benefits and Improvements • Fixes an issue where part of the green frame indicating the AF (autofocus) status was not displayed when using the Expand Spotfeature • Improves the operational stability of the camera...

Published: June 2, 2026 Hey New York City, please join me at B&H Photo Tuesday, June 9th from 3:00-5:00pm for my talk filled with tips on shooting better portraits – Hosted by Sony When: 3:00pm – 5:00pm ET Tuesday, June 9, 2026 Speaker: Brian Smith – SONY Location: B&H SuperStore – The NEW Event Space Address: First Floor of B&H NYC SuperStore at 420 9th Avenue, New York NY 10001 Celebrity portrait photographer Brian Smith shares the lessons he’s learned over the past 30 years capturing the...

Published: June 1, 2026 Adobe Lightroom, Lightroom Classic and Lightroom Mobile add Preliminary Support for the Sony a7R VI. Preliminary Support generally means support for compressed and uncompressed Raw but may not include support for Lossless Raw L, M and S. Make certain the compression mode you wish to shoot is fully supported before shooting.

Published: May 14, 2026 The next-generation Sony a7R VI 66.8mp mirrorless camera and ultimate World Cup sports lens FE 100-400 F4.5 GM are available for Pre-Order Now! Order Sony a7R VI from B&H Photo, Amazon, Sony Order Sony FE 100-400mm f/4.5 GM from B&H Photo, Sony SAVE $300 on Sony a7R VI with 100-400mm f/4.5 Lens from B&H Photo Accessories: Order Sony VG-C6 Vertical Grip from B&H Photo, Sony Order Sony NP-SA100 battery from B&H Photo, Sony Order Sony BC-SAD1 Battery Charger from B&H...

Published: May 20, 2026 Adobe Camera Raw Update 18.3.1 Adds Preliminary Support for the Sony a7R VI. Please note that Preliminary Support generally means support for compressed and uncompressed Raw but may not include support for Lossless Raw L, M and S. Make certain the compression mode you wish to shoot is fully supported before shooting.

Published: March 25, 2026 SAN DIEGO, Calif., March 25th, 2026 – Sony Electronics continues to advance its professional imaging ecosystem with the latest updates to its Sony Monitor & Control app (ver. 2.6.0) and Catalyst Prepare / Catalyst Prepare Plugin—introducing new capabilities designed to streamline production, enhance collaboration, and deliver greater creative control from capture through post.

Published: December 10, 2025 Applicable Model This information is for the following models: ILCE-1 Benefits and Improvements • Adapts the display layout of shooting information for Like this: Like Loading...

Published: January 15, 2026 Sony releases a7 IV Firmware Update 6.01 with a bug fix for users unable to update to Firmware 6.00 • Fixes an issue where some products were unable to update to Ver. 6.00, as well as an issue where products that successfully updated to Ver. 6.00 would enter power save mode when the monitor was closed, regardless of the Power Save by Monitor setting. We apologize for any inconvenience this may have caused.

Published: December 10, 2025 Applicable Model This information is for the following models: ILCE-1 Benefits and Improvements • Adapts the display layout of shooting information for both horizontal and vertical viewing • Adds the Spot: XL and Spot: XS options to the Spot section of the Focus Area menu • Adds the Custom 1, Custom 2, and Custom 3 options to the Custom section of the Focus Area menu • Adds the Tracking: Spot XL, Tracking: Spot XS, Tracking: Custom 1, Tracking: Custom 2, and...