Learn More At CompareCards, we sift through hundreds of credit cards to help guide you to find the perfect card for your financial situation. But looking at a lot of cards can also mean they tend to all look a little same-y after a while – similar rewards programs, similar benefits, even similar names. So, when a card comes along with something new, we definitely take note. That’s where the new Citi Custom Cash℠ Card comes in. A Rewards Revolution What makes the Citi Custom Cash℠ Card so special?