A new AI capability that delivers analysis-ready Media Intelligence. More than just a product launch, this is a shift in how communications teams monitor, understand and act on media coverage.
European Research Studies Journal is a refereed publication and is designed to cover a wide variety of topics in the fields of Business and Economics in general including Banking, Financial Services, and Internal Controls, Accounting and Finance, Health Economics, Tourism, Maritime Studies, Transport and Logistics, Energy and Environment with reference to European Integration. It aims to act as a guide for new developments and prospects in different aspects of economic thought and business methodologies and it is programmed to come out two to four times a year. Source
European Research Studies Journal, Volume XXIX, Issue 2, 630-645, 2026 Abstract: Purpose: The study aims to identify operational inefficiencies in a parcel sorting process and evaluate the impact of Lean Management tools on operational performance. Design/Methodology/Approach: A six-month case study was conducted in a European parcel sorting centre using direct observation, process documentation analysis, KPI reviews, and employee interviews.
European Research Studies Journal, Volume XXIX, Issue 2, 616-629, 2026 Abstract: Purpose: The aim of this study is to identify the economic, social, and behavioral determinants of soil liming practices among Polish farmers. Design/Methodology/Approach: The analysis is based on a survey conducted in 2022 among 443 farmers from four regions of Poland.
European Research Studies Journal, Volume XXIX, Issue 2, 595-605, 2026 Abstract: Purpose: The aim of this article is to analyse the impact of artificial intelligence on organisational security management and to identify the opportunities and threats arising from the implementation of AI-based solutions in modern organisations.
European Research Studies Journal, Volume XXIX, Issue 2, 606-615, 2026 Abstract: Purpose: The aim of this article is to identify the scale, structure and significance of cyber threats targeting the public administration of European Union member states in the context of national security and institutional resilience.
European Research Studies Journal, Volume XXIX, Issue 2, 466-484, 2026 Abstract: Purpose: This study examines how public debt influences socio‑economic development and economic competitiveness across the 27 European Union (EU) Member States over the period 2010–2025. Public debt has become a central challenge for fiscal sustainability, shaping countries’ long‑term growth potential, resilience, and the capacity to maintain high living standards.
European Research Studies Journal, Volume XXIX, Issue 2, 426-465, 2026 Abstract: Purpose: This study investigates the impact of Artificial Intelligence (AI) on art and creative careers, focusing on its economic, cultural, labor-market, and technological implications. The research explores how generative AI is transforming creative production processes, altering employment patterns, and reshaping the value of human creativity in an increasing digital economy.
European Research Studies Journal, Volume XXIX, Issue 2, 377-391, 2026 Abstract: Purpose: The aim of this study is to examine whether the representation of smart specializations by enterprises in the Podkarpackie region differentiates the assessment of employee competencies, development practices, support mechanisms, and barriers to investing in competence development.
European Research Studies Journal, Volume XXIX, Issue 2, 79-100, 2026 Abstract: Purpose: This paper examines the strategic role of data structures as a key direction in the evolution of accounting information systems under conditions of digitalisation, process automation and increasing regulatory requirements.
European Research Studies Journal, Volume XXIX, Issue 2, 282-294, 2026 Abstract: Purpose: The purpose of this study is to identify and analyze the determinants of competitive advantage in a tax advisory firm based on the case of Biuro Doradztwa Podatkowego Sokalscy.
European Research Studies Journal, Volume XXIX, Issue 2, 79-100, 2026 Abstract: Purpose: The paper examines the functional layouts of one-room apartments in Poland, based on contemporary residential developments. Design/Methodology/Approach: This study analyzes five examples of one-room apartments in modern residential developments in Poland, completed in 2024.