Flipsnack Blog

Published on: October 12, 2026 Your new hire has a month to pick a health plan. She opens the employee benefits booklet, scrolls past a welcome letter and four pages of carrier logos, and still can’t find what the PPO costs per paycheck. So she emails HR. So does everyone else who started that month. Confusion like this is the norm, not the exception. Businessolver’s 2025 Benefits Insights Report found that 86% of employees say they’re confused about their benefits.

Published on: October 9, 2026 You spent weeks on your product catalog. The photos are shot, the copy is approved, the prices are checked, and the layout looks great. Then it gets published, shared once, and quietly sits in a link while your social team scrambles for something to post on Tuesday. That’s a missed opportunity.

Published on: October 9, 2026 HR teams manage dozens of processes across the employee lifecycle and the reason HR teams fail is because no one wrote down how things actually work. One manager runs performance reviews their own way. Another skips a step in the hiring process because no one told them it mattered. A new HR hire spends their first month guessing instead of doing. This is what happens without having a shared digital playbook. An HR playbook fixes that.

Most internal comms teams don’t struggle with the tool, whether that’s a simple email client or a dedicated newsletter maker. They struggle with the blank page every single month: what goes in issue twelve when issues one through eleven already covered the obvious wins. Recognition posts run dry. Leadership updates start repeating themselves. Someone asks for “something fresh” three days before send day, and the whole newsletter turns into a scramble. This list solves that specific problem.

Published on: October 5, 2026 It’s day three of open enrollment. Your open enrollment guide went out on Monday, and your inbox already holds questions that page six answers. One employee wants to know whether the dental plan changed. Another asks what an HSA is, again. The guide isn’t missing information. It’s missing readers. Nearly half of benefits-eligible employees spend less than 20 minutes reviewing their workplace benefits during open enrollment, according to Voya’s 2024 research.

Every issue has an editorial plan. What happens after approval often doesn’t. Final approval arrives. Someone still has to upload the issue, add its title, update the archive and prepare the launch email. The same work returns next month or next quarter, but it rarely appears on the editorial calendar. Some teams already automate parts of this process without calling it automation. A scheduled email, a website rule or a shared workflow may already move an issue forward.

Published on: September 29, 2026 Your marketing team knows what to do. The problem is that everyone knows it a little differently. One person runs webinars their own way. Another writes blog posts with a different tone. A new hire spends three weeks asking questions that someone already answered on a Slack group last year. Nothing is broken, exactly. But nothing is repeatable either. A marketing playbook brings your processes, guidelines, examples, and resources together in one place.

Published on: September 29, 2026 A pre-seed startup and a Series B company should not walk into an investor meeting with the same financials slide. One is asking investors to believe a set of assumptions. The other has years of actual performance to defend. Yet pitch deck templates often treat financials as if the same revenue chart, margin line and three-year forecast work at every funding stage. They don’t. What belongs on a financials slide depends on how much your company has already proved.

Published on: September 25, 2026 What is a benefits booklet in group benefits? Open enrollment starts Monday. Your team sends a 48-page PDF, and by Wednesday HR inboxes fill with identical questions about deductibles. Most answers sit on page 31. Few employees scroll that far. Your benefits aren’t the issue. Confusion is: about which document employees hold, what it legally has to say and how anyone finds anything inside it.

Published on: September 23, 2026 Your proposal is ready. Pricing sits on page four, and a two-minute product demo is embedded right on page two. Then your client opens the file on her phone between meetings. Where the demo should play, she sees a frozen image. We’ve seen this happen to plenty of sales and marketing teams. Nothing is wrong with your video. Whoever opens the PDF picks the reader app, and many of those apps quietly ignore embedded media. Embedding puts the video in the file.