Futurevvorld

The 3D-Printed Air Max 1000 Could Change Everything. But When? On Air Max day, we waited for the call. But the call never came. Back in November, Nike teased a collaboration that could really make a difference to our planet. The Air Max 1000 – a collaboration with the 3D-printing groundbreakers Zellerfeld – promised a low-waste, low-intensity era of production for the Beaverton brand. Or, if not quite that full-scale revolution, it promised a shoe that tested those waters.

From Sneakers to Stools, Shoes to Swimwear: Next-Gen Products You Can Actually Buy The most frequent criticism of material innovation is that it’s just not material enough. That may sound strange given that it’s right there in the name, but – as criticisms go – it’s not totally unreasonable. The fact is, a lot of the leading next-gen outfits don’t actually have any products in market yet.

Does AI Have a Place in the Sneaker World? AI is here. Whether that means “here to stay” is another thing entirely, but – for now at least – it’s becoming increasingly hard to ignore.

The Next-Gen Material Innovation News You Need to Know This Month When it comes to progress, it often feels like either everything is happening at once or nothing is happening at all. It can be perplexing, frustrating even, to ricochet between near-daily updates and waiting so long for news it seems like nothing is ever going to change. But, while the old adage about watched pots very much holds true, this is news that tends to be worth waiting for.

Parley and Sky High Farm Offer a Next-Generation Vision for Collaborative Fashion For almost as long as it has existed, Parley for the Oceans has been synonymous with plastics. Not in the way that most brands are, churning out petro-poison ad infinitum with no regard for the human or environmental consequences, but in a much more positive sense. Still, the association is there.

The Second Coming of CIRCULOSE: Is This Fashion’s Recycling Reckoning? Second chances in life are a rare thing. The sheer volume of music, films, and other popular culture media devoted to the subject ought to make that obvious. It’s a Wonderful Life, A Christmas Carol, Against All Odds — all cultural touchstones, all anchored on the concept of getting another go around in one way or another. Without second chances, the human condition is just that little bit less bearable and less beautiful.

Merrell 1TRL and Advisory Board Crystals Walk the Path to Enlightenment – In Hydro Mocs Given that the Michigan-based brand produces the world’s best-selling hiking shoe, it’s fair to say that Merrell is one of those brands that people just know; from full-blown sneakerheads to the kind of consumer that sees footwear as nothing but a necessary means to practical ends, Merrell figures as part of the conversation. And it should: the Moab 3 is a best-seller for a reason, after all.

Have We Reached Sportswear’s Sustainability Turning Point? Sportswear, huh, what is it good for? Well, we wouldn’t go so far as to “absolutely nothing,” but there’s definitely room for improvement. The good news, though, is that improvement already seems to be underway. Even if things aren’t moving quite as quickly as we’d like or, for that matter, as fast as the planet needs, movement is in the right direction – and it’s gaining serious momentum.

Merrell x Parks Project Is a Call To Keep the Outdoors Great Presumably created by someone in a marketing department somewhere in order to explain the idea that two distinct entities can work in tandem, “brand synergy” is basically a way of saying “collaboration” for people who aren’t sure that their idea works. It’s one of those bits of industry jargon which (rightly) strikes fear into the hearts of anyone hoping for a halfway-decent or meaningful end result.

Footwear’s Love Affair With Excess Keeps Dragging Us Backwards One hand giveth, the other taketh away. Or should that be “one foot” instead? For some time now we’ve seen the sneaker industry making strides toward Earth-friendlier products – new materials, new processes, new modes of design – and that shift has been rightly celebrated. At the same time, however, we’ve consistently seen those gains trampled over by rapid movement in the other direction.