InteractiveTV Today
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Founded in 1998 by Tracy Swedlow, InteractiveTV Today (ITVT) is the most widely read and trusted source for news and analysis of the interactive/multiplatform television space. Our readership includes tens of thousands of executives, entrepreneurs, technologists, talent, and other industry players in over 150 countries. Our products include an email newsletter called “InteractiveTV Today ITVT” and a Web site (http://itvt.com). We also produce events. Source
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| Scope | National, Trade/B2B |
|---|---|
| Language | English |
| Country | United States of America |
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Recent Articles
Search ArticlesTelevisionation—Friday Fireside: Tango Media Systems President, Rob Bochicchio
July 17, 2026 The Friday Fireside welcomes Rob Bochicchio, President of Tango Media Systems, which just renewed and expanded its technology partnership with AMP Sales & Marketing Solutions, the national advertising sales division of Sinclair Broadcast Group, Inc. As linear TV fights for ad dollars in a wild media market, Tango enables broadcast groups to exceed the sales speed, efficiency and accuracy of big tech platforms.
Televisionation—Talk Back to Television: AdGood Founder and CEO, Kris Johns
July 15, 2026 This is for everybody who works with non-profits outside of their media jobs. Talk Back to Television welcomes Kris Johns, CEO and Founder of AdGood, who makes premium CTV inventory more affordable and accessible for non-profits of all stripes and sizes. For all intents and purposes, AdGood does for CTV and small non-profits what The Ad Council does for broadcasters and large non-profits.
TVOT Returns to San Francisco: December 2nd-3rd in the Presidio National Park
ITVT/TVOT is pleased to announce that the next TV of Tomorrow Show, TVOT SF 2026, will take place in San Francisco, December 2nd and 3rd. Click here to reserve your tickets.
Televisionation—Talk Back to Television: Hub’s Giegengack on Gen Z Viewing Behavior
July 9, 2026 Talk Back to Television welcomes our favorite industry soothsayer, Jon Giegengack from Hub Entertainment Research. We start with Hub’s new study on ad tolerance by the Gen Z audience, and quickly shift into (Matt Keys, my favorite industry journalist, will appreciate this) the Who, When, Where, Why and especially WHAT the Gen Z audience wants to watch.
TELEVISIONATION: Swedlow Show – What Happens When AI Meets Interactive Storytelling?
July 8, 2026 Watch this fascinating conversation with Kate Dimbleby and Ru Howe, Co-CEOs of Stornaway.io, the award-winning interactive video platform trusted by organizations including Paramount and Discovery Education. We explored how interactive video is evolving beyond “choose your own adventure” into adaptive, AI-powered experiences that can personalize content, increase engagement, and transform education, entertainment, training, and marketing.
TELEVISIONATION: Swedlow Show – What Happens When AI Meets Interactive Storytelling? All About Stornaway.io
July 8, 2026 Watch this fascinating conversation with Kate Dimbleby and Ru Howe, Co-CEOs of Stornaway.io, the award-winning interactive video platform (3 ITVT Awards for Leadership 2026!) trusted by organizations including Paramount and Discovery Education. We explored how interactive video is evolving beyond “choose your own adventure” into adaptive, AI-powered experiences that can personalize content, increase engagement, and transform education, entertainment, training, and marketing.
TELEVISIONATION: All About AI Creators and Being a Judge for The AI Clowd Film Festival
July 6, 2026 Can AI transform not only how films are made—but who gets to make them? Marion Michele, AI Artist at m00m World, Jo Wallace, Executive Creative Director at Jellyfish, and Curt Doty, CEO of the CLOWD AI Film Festival, assembled for a lively conversation about the rapidly evolving world of AI filmmaking.
Televisionation—Friday Fireside: Trusted Media Brands’ Chief Brand Officer, Eric Gillin
Televisionation—Friday Fireside: Trusted Media Brands’ Chief Brand Officer, Eric Gillin July 3, 2026 It was founded in 1922 and defined a media that focused on portability and ease of use. With 13.4 million reach in just one of its distribution avenues, it is also available on Pluto, Samsung TV, Sling, Xumo, Peacock, LG, Roku, Vizio and Android TV.
TELEVISIONATION: Jethro Rothe-Kushel on the AI-Native Ad Agency: Can AI Tell Better Brand Stories?
July 1, 2026 Can AI reinvent the television commercial? In this episode of Televisionation, I sit down with Jethro Rothe-Kushel, Founder & CEO of Ritual Ads, to explore how AI is transforming commercial production—and what that means for brands, agencies, creators, and the future of advertising. Why do so many traditional commercials fail to deliver results? Can AI dramatically reduce the time and cost of producing cinematic-quality campaigns without sacrificing creativity?
TELEVISIONATION: Swedlow Show – Blvckl!ght on His Groundbreaking GenAI Work
June 30, 2026 What happens when horror, surrealism, gaming, and AI filmmaking collide? In this episode of Televisionation, I sit down with Gen AI creator Blvckl!ght (Will) to explore the creative process behind some of the most visually distinctive AI films being made today. We talk about where his unmistakable style came from, why black light posters from his childhood still influence his work, and how he turns monsters and surreal imagery into commentary on the real world.