Online News Association
Trade Association
The Online News Association is the world’s largest digital journalism association. Membership includes journalists, technologists, executives, students, educators and other digital media professionals. ONA’s mission is to inspire and support innovation and excellence in digital journalism. The mission is served through work in five focus areas:
Developing strategies for emerging tech
Sharing best practices on audience engagement and metrics
Innovative news storytelling
Experimenting and finding new revenue and business models
Cultivating newsroom leadership, culture and diversity
ONA also hosts the annual Online News Association conference and administers the Online Journalism Awards. Source
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Media Outlet details
| Scope | International, Trade/B2B |
|---|---|
| Language | English |
| Country | United States of America |
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Recent Articles
Search ArticlesComedy Central’s The Daily Show to Receive Impact Award at 2026 Online Journalism Awards Celebration
The Online News Association's Board of Directors has selected Comedy Central’s The Daily Show for the 2026 ONA Impact Award. For 30 years, Comedy Central’s The Daily Show has modeled a radical idea: that you can be both funny and rigorous with your reporting while remaining accessible and uncompromising about facts. The Daily Show became investigative work, fact-checking, and political accountability dressed in humor.
Understanding US News Creators with CNTI
News creators are playing an increasingly visible role in how Americans get news: about one in five US adults now get news from individuals rather than organizations. But what does it actually take to sustain that work independently?
Bringing Readers Back: Real-World Tactics for Combating News Fatigue
ONA26 presenters Angela Pacienza and Jennifer Kho return to redux and update their popular conference presentation, "Bringing Readers Back!" These timely case studies will address news avoidance in an era of unending content, offering attendees tactics and strategies to make their offerings more friendly and relatable, including creating entire new beats, broadening the scope of alerts, and re-thinking what makes an audience-first story mix.
Online Journalism Awards Virtual Ceremony
Join us on Sept. 1 for the virtual Online Journalism Awards ceremony, where the majority of award category winners will be announced. This event precedes the Online Journalism Awards Gala, taking place on Oct. 1 in New York, announcing the remaining categories and honoring all of the winners.
Introducing the 2026 cohort of the Women’s Leadership Accelerator!
Photo caption: From left, top row: Megan Pratz, Nurviana Mubtadi, Sabrina Slipchenko, Sherkiyah Wedgeworth, Gal Tziperman Lotan, Sura Ali, Jenna Watson, Viktorya Vilk From left, second row: Jasmine Williams, Sophiko Vasadze, Megan Ulu-Lani Boyanton, Denise Blostein, Euna Lee, Cassandra Szklarski, Emily Dugdale, Desirée Yépez From left, third row: Diamond Naga Siu, Astrid Csuraji, Jillian Melero, Helena Bertho From left, fourth row: Caroline Bauman, Jamila Bey, René Kladzyk, Nabawoia Dawod,...
ONA seeks Executive Assistant
The Online News Association (ONA) seeks a part-time contract Executive Assistant to support the CEO/Executive Director and the organization. The role will play a key part in managing administrative and organizational tasks and improving efficiency by handling day-to-day duties and freeing senior leadership up for strategic work. Calendar and Time Management Scheduling: Maintaining CEO’s calendar, prioritizing meeting requests and resolving conflicts across different time zones.
AI in the Newsroom: Case Study Series
The Online News Association’s AI in Journalism Initiative delivers essential resources for journalists to understand and focus on the technology trends most relevant to their work. For the AI in the Newsroom series, we curated 10 case studies covering specific ways news organizations are building and using AI tools. The case studies feature lessons from news teams in the U.S., Norway, Germany and elsewhere, and were originally delivered as a limited-run email series from August–October 2024.
AI Innovator Collaborative – August 2026: AI Policy in the Newsroom
Join us for the August edition of the AI Innovator Collaborative, a monthly gathering for ONA members experimenting with AI! This month's meeting will take a deeper look at AI policy in the newsroom, and for that we'll be joined by Cynthia Tu, Data Reporter & News Technology Specialist at Sahan Journal, a nonprofit newsroom dedicated to reporting for immigrants and communities of color in Minnesota, and Matt DeFour, State Bureau Chief for Wisconsin Watch, the state's oldest nonprofit...
The 2026 Online Journalism Awards Celebration
On October 1, 2026, journalists, editors and newsroom leaders — from the largest national outlets to the most resourceful independent newsrooms — will gather at City Winery in New York City to celebrate this year’s Online Journalism Award finalists and winners. Purchase your individual tickets or reserve your table Expect an evening of fabulous food and drink, recognition of this year's honorees, and a silent auction supporting ONA's year-round programs and training.
Social Video for Journalists
Neeti Sansare Upadhye is a Narrative & Video Consultant for newsrooms and independent journalists. Previously, she managed a global video team at The Washington Post, and led video initiatives for Google, The New York Times, Brut India and NowThis. Her work has received recognition, including a staff Pulitzer Prize and Edward R. Murrow Awards. Neeti is based in the San Francisco Bay Area and is dedicated to making the future of news more inclusive.