Lenslist

Explore the best branded AR Filters of July, from FIFA World Cup fan experiences and digital fashion to immersive movie campaigns and the Cyberpunk: Edgerunners × Wuthering Waves crossover. What’s new in the world of AR Marketing? 👀 Explore our latest roundup of standout AR campaigns. From World Cup celebrations and digital fashion to movie promotions and anime crossovers.

30.06.2026 See the winners of Spectacles Community Challenge #13, explore the innovative Lenses shaping the future of wearable technology and spatial computing on Spectacles in the May edition of the challenge Wearable technology continues to find its place in our everyday lives, and we’re proud that the Spectacles Community Challenge plays a part in making that future a reality.

Amy Erz joined the early Meta Display Developer community, applying her background in geography and cartography to develop location-focused experiences for Ray-Ban Display. Today, she discusses her development process, key learnings, and what stands out about building for Meta AI Glasses.

Discover how Andrew Dilanchian built Laser Run for Meta AI Glasses. Learn about his creative process, the potential of Ray-Ban Display, and his advice for developers exploring the future of smart glasses experiences. It hasn’t been long since Meta announced that developers can now build experiences for Meta Ray-Ban Display, but a strong community is already forming around the new platform.

Feel the summer vibes and explore new Nano Banana 2 features in Effect Maker!🍌 Use new “Precise” mode in AI Image to access Nano Banana. Prompt, generate and publish photorealistic, super precise images inspired by what summer has to offer: travel, festivals, enjoying the outdoors and the beach, and most importantly tons of fun. ☀️ LET’S TURN THE SUMMER VIBES ON WITH NANO BANANA ☀️ New to Effect Maker and want to learn more?

Point Pursuit Challenge Leaderboards are all fun and games right? Purely healthy competition right? Wrong! Your challenge is to create highly competitive, replayable games that you’ll want to challenge your friends to play. 📝 Task This month’s challenge is all about climbing the leaderboard. Your task is to create Lenses that challenge Snapchatters to rank high on the leaderboard and race their friends to the top.

In this article, we take a closer look at Meta AI Glasses 🔍 Features, capabilities, developer tools, access programs, and best practices – everything you need to get started in one complete guide The popularity of wearable technology continues to grow, with Smart Glasses becoming the hot topic of discussion in the industry. While some still question their everyday utility, the data tells a different story.

Spectacles Community Challenge #12 showcases the best Spectacles Lenses from April, featuring new builds, major updates, and open-source experiments across AR games, tools, storytelling, and interactive experiences. It’s time. The winners of the Spectacles Community Challenge #12 are here. This April edition is a clear showcase of the Spectacles community’s incredible creativity, featuring new builds, major updates, and open-source experiments.

What’s new in the world of AR Marketing? 👀Explore our latest roundup of standout AR campaigns—from the BTS comeback to Snapchat’s collaboration with the Louvre, the Friends-themed activation, and more. As brands compete for attention in increasingly crowded feeds, Augmented Reality continues to stand out as one of the most engaging marketing tools available. Interactive experiences are at the core of what makes users stop scrolling: They invite them to participate, explore, and connect.

Krunal and Meghna envisioned a way to make music from thin air, an experience where natural body gestures replace traditional instruments, allowing technology to adapt to human expression. Meanwhile, Aishah and Abraham were laser-focused on an ambitious hardware concept: a “living” garment. Using fiber optics, and microcontrollers, they wanted to build a dress that reacted to a wearer’s emotions via brainwaves turning angry red or blissful pink based on the user’s state.